Targeted advertising · Bar / lounge
Targeted advertising for SCARB bar & lounge
SAVA Digital ran targeted Instagram and Facebook ads for SCARB bar & lounge. The focus was on attracting new guests, increasing table bookings, and building a stylish social media image for the venue.
Targeted advertising
Project goals
What the client needed
Attract new guests to the bar & lounge
Increase the number of bookings
Build a stylish image for SCARB
Grow the audience on Instagram and Facebook
Work stages
How we worked
01
Competitor analysis
Research of the bar & lounge niche and target audience.
02
Visual concept
Stylish creatives that convey the atmosphere of the venue.
03
Ad launch
Setup of targeted campaigns.
04
Optimization
Analysis of results and performance improvement.
Results
Numbers we are proud of
+31%
new guests
+27%
bookings
+45%
Instagram followers
Summary
SCARB is a case where targeted advertising helped a bar & lounge quickly build an audience and a steady flow of bookings.
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