Targeted Advertising · Restaurant
Targeted Advertising for Taras Restaurant
SAVA Digital launched targeted advertising on Instagram and Facebook for Taras restaurant. The campaign is aimed at attracting new guests, increasing online reservations, and boosting brand awareness.
Targeted Advertising
Project Goals
What the client needed
Attracting new guests to the restaurant
Increasing online table reservations
Increasing Taras brand awareness
Growing social media audience
Work Stages
How we worked
01
Audience Analysis
Research of guest portrait and competitors.
02
Creative Strategy
Development of visuals and ad copy.
03
Campaign Launch
Setting up targeted ads on Instagram and Facebook.
04
Optimization
Testing audiences and creatives.
Results
Numbers we are proud of
+29%
new guests in the first month
+35%
online reservations
2.8x
campaign ROAS
Summary
Taras is a case of effective targeted advertising for a restaurant: precise audiences and quality creatives ensure steady guest growth.
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